AI for UX: User Research Prompt Best Practices and Framework
Research conducted by Kuldeep Kelkar and Jamie Yoo In the #uxignite podcast, Jakob Nielsen encouraged the UX community to embrace Artificial Intelligence and Machine Learning (AI/ML) to boost productivity. His pivotal advice was simple: “Start small, but...
5 UX Design Tips for User-Centric Cybersecurity Products
Through empathy and understanding, it’s absolutely possible to bring consumer-grade delight to your users. How? We’ve put together a list of 5 research-backed UX design tips to help you create a top-tier user experience.
Owning the Intersection of Cybersecurity and User-Centric Design
With an evolving cyber threat landscape, it’s no wonder product leaders like you are overwhelmed. Trying to develop a top-performing, threat-thwarting, industry-leading cybersecurity product right now is…a lot. There is a constant stream of new regulations, required...
How to Turn Top Decision Makers Into User Research Champions
You’re a believer in the power of user research to transform product experiences. But despite your passion and persistence, you face an uphill battle getting stakeholders to fully appreciate its value. It’s equally challenging as it is...
Competitive UX Benchmark for Health Insurance Providers (Blue Shields of California, Kaiser Permanente, and Cigna)
Research Team: Jamie Yoo, Maria Mona, Shreya Avirneni, and Sandra Mateus. Health Insurance providers in the US spend billions of dollars on digital transformation. Yet, at best, the website experience of Health Insurance providers is “Poor” to...
2024 UX Events & Conferences: A Comprehensive Guide for Designers & Researchers
Staying ahead of the curve has never been more crucial as the design landscape evolves at breakneck speed. The 2024 calendar overflows with many exciting UX events, each promising to unveil groundbreaking trends, unveil insightful research, and...
5-V Framework to Demonstrate Impact and Increase Investments for User Research
In my experience leading User Research teams at UXReactor, UserZoom (now UserTesting), and PayPal, I’ve seen firsthand the importance of demonstrating the impact of user research on business outcomes. It’s easy to get lost in the day-to-day...
12 Ways to Grow Your Influence as a User Researcher, UX Leader!
Scaling Your Impact: A Guide to Growing Influence as a User Researcher Most researchers, designers, and product managers want to make an impact, grow their influence, and find job satisfaction in doing so. Believable? I say so....
Open Letter: Unlocking the Power of Upfront Discovery Research in Your Organization
In a recent 1:1 mentorship session, a User Research leader posed a critical question that might resonate with many: “We regularly conduct usability testing to improve design prototypes and have a great relationship with the design &...
Ever Lost Sleep Over a New Product Launch? Three Rounds of Usability Testing Can Mitigate Risk for You!
Have you ever worked on a product for months, only to find yourself a mix of excited and anxious as its launch approaches? You’re not alone. I know, I have. Interestingly, my sleep doesn’t suffer due to...