Vinay Sai Draksharam

Navigating Complexity: The Power of User-Centric Design in Networking

Summary: In the ever-evolving landscape of network infrastructure, merely relying on technical solutions is no longer sufficient for achieving industry leadership. There is a critical need for user-centric design to simplify complex systems, enhance usability, and empower...

Jun 11, 2024 5 Min Read UX Design Strategy
Vinay Sai Draksharam

Improve User Engagement Through Experience Audit

Summary: Creating a product involves significant effort, from studying the market and determining what to build, to actually building the product and constantly evaluating how it can be improved. Despite this, you might still hear comments like:...

Jun 6, 2024 7 Min Read UX Design Strategy
Jamie Yoo

Transforming Insights into Action: Tips for Getting the Most Out of Your Customer Journey Maps

Summary: Customer journey maps leverage extensive data to drive actionable business insights, helping companies move from data overload to strategic action. Effective journey mapping involves defining objectives, selecting focused user segments, choosing the right map type, and...

Jun 3, 2024 9 Min Read UX Design Strategy
Customer Journey Mapping Workshop by UXReactor
Kuldeep Kelkar

5-D Framework for Experience Strategy, User Research, and Experience Design

Over the last several years, working with hundreds of clients, UXReactor teams have been involved in several key activities and deliverables. Satyam Kantamneni has distilled our extensive experience into a comprehensive user experience design playbook. This 5-D...

May 17, 2024 2 Min Read Business of Experience
Kuldeep Kelkar

AI for UX: User Research Prompt Best Practices and Framework

Research conducted by Kuldeep Kelkar and Jamie Yoo In the #uxignite podcast, Jakob Nielsen encouraged the UX community to embrace Artificial Intelligence and Machine Learning (AI/ML) to boost productivity. His pivotal advice was simple: “Start small, but...

Mar 27, 2024 6 Min Read UX Research
Prompt Best Practices (REFINE)
Vinay Sai Draksharam

5 UX Design Tips for User-Centric Cybersecurity Products

Through empathy and understanding, it’s absolutely possible to bring consumer-grade delight to your users. How? We’ve put together a list of 5 research-backed UX design tips to help you create a top-tier user experience.

Mar 14, 2024 7 Min Read UX Design Strategy
Vinay Sai Draksharam

Owning the Intersection of Cybersecurity and User-Centric Design

With an evolving cyber threat landscape, it’s no wonder product leaders like you are overwhelmed. Trying to develop a top-performing, threat-thwarting, industry-leading cybersecurity product right now is…a lot.  There is a constant stream of new regulations, required...

Mar 1, 2024 7 Min Read UX Design Strategy
Kuldeep Kelkar

How to Turn Top Decision Makers Into User Research Champions

You’re a believer in the power of user research to transform product experiences. But despite your passion and persistence, you face an uphill battle getting stakeholders to fully appreciate its value. It’s equally challenging as it is...

Feb 27, 2024 9 Min Read UX Research
Kuldeep Kelkar

Competitive UX Benchmark for Health Insurance Providers (Blue Shields of California, Kaiser Permanente, and Cigna)

Research Team: Jamie Yoo, Maria Mona, Shreya Avirneni, and Sandra Mateus. Health Insurance providers in the US spend billions of dollars on digital transformation. Yet, at best, the website experience of Health Insurance providers is “Poor” to...

Feb 7, 2024 6 Min Read UX Research
Jamie Yoo

2024 UX Events & Conferences: A Comprehensive Guide for Designers & Researchers

Staying ahead of the curve has never been more crucial as the design landscape evolves at breakneck speed. The 2024 calendar overflows with many exciting UX events, each promising to unveil groundbreaking trends, unveil insightful research, and...

Jan 26, 2024 5 Min Read UX Research