UXReactor Audit: The User-Centricity Secret to De-risking Investment Firm Portfolios
Focusing investment decisions on products that put the user first can strengthen portfolios by identifying promising opportunities and avoiding pitfalls. This is where the groundbreaking advantages of a UXReactor audit come into play: prioritizing user-centricity to significantly...
Want to Drive Business Growth? Your Product Needs a CXO in the Front Seat
In a world where experience-led growth is imperative, a CXO is no longer a luxury — it’s a necessity. Experience-led growth is the new it strategy as today’s market-leading products center everything around their users — and for good...
How Lemonade Found A Sweet Spot With AI and Disrupted An Industry
Just four years after launching, Lemonade reached one million customers in 2020. Their success poses a looming threat to insurance giants like Allstate and StateFarm. Read how Lemonade is disrupting a massive industry.
Figma Vs Invision: 3 Lessons For Start-Up Founders Following Adobe’s Big Acquisition
If you’re a founder and looking to get acquired in the next few years, I’m going to share three valuable mindset lessons I’ve learned over the past two decades of working with over 50 start-ups and scale-ups....
Customer Churn In A Downturn Will Be Inevitable For Some… But Not For You
Planning to out-accelerate your competition and decrease customer churn? Here’s how to develop your competitive edge and come out of the recession as a winner.
How To Avoid Design Failure – Even For Complex, Messy, Enterprise Products
If you have been ignoring your product design problems, it will ultimately lead to designs that drive low or even negative value for the user; in other words, design failure.
The *Real* Secret of Tesla’s Success: Creating an All-New Experience for Car Buyers
If ever an experience warranted a redesign, it would be buying a car. In the traditional scenario, tense, drawn-out negotiations with salespeople working on commission and against quotas leave consumers cold.
Modern Experience Design: How Disney Pioneered the Practice
Note: This is an excerpt from the new book User Experience Design: A Practical Playbook to Fuel Business Growth, available now. There’s a reason Walt Disney is often heralded as the world’s first experience designer. According to...