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Product Innovation: How To Spot And Overcome What Isn’t Working With Your Product
Elinor Chang
Chief of Staff | Strategist | Designer
Business of Experience
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How To Avoid Design Failure - Even For Complex, Messy, Enterprise Products
If you have been ignoring your product design problems, it will ultimately lead to designs that drive low or even negative value for the user; in other words, design failure.
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The *Real* Secret of Tesla’s Success: Creating an All-New Experience for Car Buyers
If ever an experience warranted a redesign, it would be buying a car. In the traditional scenario, tense, drawn-out negotiations with salespeople working on commission and against quotas leave consumers cold.
Read MoreUX Design Strategy
View AllProduct Innovation: How To Spot And Overcome What Isn’t Working With Your Product
Here’s the good news: You have a great product with all the bells and whistles. In fact, your feature set is almost identical to–and in some ways, better than– your biggest competitor who just raised another big funding round and is getting a ton of traction in the market. The not-so-good news? Read on...
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Should We Redesign Our Product? Here’s How To Figure Out If You Need UI vs UX
Should we update our product look and feel? Does it need to be more modern and sexy? More “WOW”? And if so, can we do it in two months or less?
Read MoreUX Research
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The Logic behind Inspiration Gathering
If you have faced any of these issues while inspiration gathering, this article can help you redirect your energy to search effectively for inspirations and distinguish between those that are actually driving value vs those that are “eye candy”.
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5 Ways To Screw Up User Research: What To Watch Out For Before Starting Your Next User Research Project
User research: ask anyone, and you’ll find that the consensus is that it is very important. Whether it’s actually happening or not is another story.
Read MoreDesign Doing
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What I Get Asked Most About My UX Apprenticeship Experience
Whenever I mention that my career at UXReactor as an Associate UX Consultant started with a UX Apprenticeship, people are intrigued by what the Apprenticeship entailed and what my experience was like.
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7 Tips For Better Micro-Interactions
Attention to detail is what differentiates an exceptional eXperience from an ordinary one, so polish your interface from top to bottom by spicing it up with well-placed micro-interactions and animations. It will breathe life into your project.
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