Kalyan Gummadi

Breaking Free From the Endless Feedback Loop: How Leaders Can Align Teams and Build User-Centric Products in 2025

Discover how left-shifting UX boosts product success by involving UX early in development to reduce costs, improve quality, and align with user needs.

Dec 18, 2024 8 Min Read Business of Experience
Feedback Loop: How Leaders Can Align Teams and Build User-Centric Products
Kuldeep Kelkar

Webinar Recording: Transforming Experiences in the Age of AI by Left-Shifting UX

Hosted by Kuldeep Kelkar and Satyam Kantamneni, revolved around the transformative concept of “left-shifting UX” to improve user experiences, particularly in the context of emerging AI technologies. Here’s a summary of the key takeaways: 1. Topic Overview...

Dec 15, 2024 7 Min Read UX Design Strategy
Left shift approach for UX activities
Kuldeep Kelkar

Left-Shifting UX is the Game-Changer Your Product Needs to Drive Outcomes

Discover how left-shifting UX boosts product success by involving UX early in development to reduce costs, improve quality, and align with user needs.

Nov 19, 2024 11 Min Read Business of Experience
Left shift approach for UX activities
Vinay Draksharam

Navigating Complexity: The Power of User-Centric Design in Networking

Summary: In the ever-evolving landscape of network infrastructure, merely relying on technical solutions is no longer sufficient for achieving industry leadership. There is a critical need for user-centric design to simplify complex systems, enhance usability, and empower...

Jun 11, 2024 5 Min Read UX Design Strategy
Vinay Draksharam

Improve User Engagement Through Experience Audit

Summary: Creating a product involves significant effort, from studying the market and determining what to build, to actually building the product and constantly evaluating how it can be improved. Despite this, you might still hear comments like:...

Jun 6, 2024 7 Min Read UX Design Strategy
Jamie Yoo

Transforming Insights into Action: Tips for Getting the Most Out of Your Customer Journey Maps

Summary: Customer journey maps leverage extensive data to drive actionable business insights, helping companies move from data overload to strategic action. Effective journey mapping involves defining objectives, selecting focused user segments, choosing the right map type, and...

Jun 3, 2024 9 Min Read UX Design Strategy
Customer Journey Mapping Workshop by UXReactor
Kuldeep Kelkar

5-D Framework for Experience Strategy, User Research, and Experience Design

Over the last several years, working with hundreds of clients, UXReactor teams have been involved in several key activities and deliverables. Satyam Kantamneni has distilled our extensive experience into a comprehensive user experience design playbook. This 5-D...

May 17, 2024 2 Min Read Business of Experience
Jamie Yoo

The Unseen Power of UX Research in Business: Turning Insights Into Savvy Strategies

User experience research is more than collecting data and conducting usability testing. It’s a powerful strategic tool that can drive innovation, sharpen your product-market fit, and give you a decisive competitive advantage. Of course, you know this....

Apr 30, 2024 2 Min Read Business of Experience
UX Ignite UX Ignite
Season 1 - Episode 12
From Design to Leadership with Rob Williams

This #UXIgnite fireside chat, hosted by Kuldeep Kelkar, Senior Partner at UXReactor, and Rob Williams, AVP of User Experience Design at Sun Life, delves into key insights and strategies shaping the UX landscape. Join them as they explore the journey towards systematic design and leadership development.

Kuldeep Kelkar

How to Present User Research Insights So Non-Research Stakeholders Will Listen

As a user researcher, you dedicate your work life to uncovering deep insights about your product’s users. But too often, all that data seemingly gets lost in the abyss. Rather than influencing strategy and decision-making, your findings...

Apr 16, 2024 1 Min Read UX Research