Kuldeep Kelkar
12 Ways to Grow Your Influence as a User Researcher, UX Leader!
Scaling Your Impact: A Guide to Growing Influence as a User Researcher Most researchers, designers, and product managers want to make an impact, grow their influence, and find job satisfaction in doing so. Believable? I say so....
Kuldeep Kelkar
Open Letter: Unlocking the Power of Upfront Discovery Research in Your Organization
In a recent 1:1 mentorship session, a User Research leader posed a critical question that might resonate with many: “We regularly conduct usability testing to improve design prototypes and have a great relationship with the design &...
Kuldeep Kelkar
Ever Lost Sleep Over a New Product Launch? Three Rounds of Rapid Usability Testing Can Mitigate Risk for You!
Have you ever worked on a product for months, only to find yourself a mix of excited and anxious as its launch approaches? You’re not alone. I know, I have. Interestingly, my sleep doesn’t suffer due to...
Kuldeep Kelkar
From guesswork to confident decisions. Rapid Usability Testing to answer key questions that product development teams have.
You find yourself in a project kickoff or design review meeting, and I’d venture to guess that most of you have encountered these common questions (outlined below). I’ve certainly been there. Chances are, this is a recurring...
Satyam Kantamneni
From Guesswork to Groundwork: User Research Lays the Foundation
User research can be the most significant value-driving investment a company makes, so why isn’t it standard in every design process? Allow us to dispel some user research rumors and highlight how awesome it is. It’s frustrating...
Elinor Chang
Follow This User Validation Process To Develop A Competitive, High-Value, User-First Product (That Doesn’t Flop)
User validation research is often associated with usability studies or customer surveys, where user feedback on a design or product informs minor improvements before its launch.
Lalatendu Satpathy
Future Proofing Your Business With User Experience Transformation
Imagine five years down the road, when your company is so successful and your customers can't stop talking about you. Learn what tools product leaders need to future proof their products.
Jamie Yoo
User Research is Empathy — the Key To Success In Your Digital Transformation
With the global rush to undergo digital transformation over the past few years, it’s become increasingly difficult to deliver industry-leading products without user research. When functionality and performance are table-stakes, what is the key differentiating factor between...
Elinor Chang
The Logic behind Inspiration Gathering
If you have faced any of these issues while inspiration gathering, this article can help you redirect your energy to search effectively for inspirations and distinguish between those that are actually driving value vs those that are...
Jamie Yoo
5 Ways To Screw Up User Research: What To Watch Out For Before Starting Your Next User Research Project
User research: ask anyone, and you’ll find that the consensus is that it is very important. Whether it’s actually happening or not is another story.
