Elinor Chang

Why Usability Testing Is A Must: Simple Ways To Capture 80% Of Usability Issues By Testing Your Product With 5 Users

To give your users what they want, it can be as easy as finding them and asking. If you aren’t familiar with the term usability testing, here’s the gist:

May 1, 2019 7 Min Read UX Research
Elinor Chang

What’s Keeping You From Becoming A User-Centered Organization?

The UX Lead is the single most important driver of design outcomes in an organization (think: a Product Manager equivalent on the UX side).

Apr 15, 2019 4 Min Read UX Design Strategy
Elinor Chang

How To Run A Pragmatic Design Review In Four Steps

At UXReactor we know Pragmatic means consistent, replicable, measurable, and scalable. And we have created a framework to bring these outcomes to running all of our design reviews.

Dec 6, 2018 3 Min Read UX Design Strategy
Elinor Chang

PragmaticUX Framework: Building UX Design Solutions That Are Scalable And Replicable

Pragmatic UX design is consistent, replicable, measurable, and scalable.

Aug 30, 2018 4 Min Read UX Design Strategy
Satyam Kantamneni

Design Is [Business] – The Merging Reality of Design and Business

In this talk, Satyam shares many of his personally hard-won insights about the relationship of business and design. He will introduce key concepts such as “design premium”, “business risk”, and “impact ratios” that push the conversation further...

Jul 12, 2018 1 Min Read UX Design Strategy