Sarah Khalid

Associate Director of Experience Strategy

Sarah is a User Experience Design Strategist at UXReactor. She is a Canadian living in New York City, and has worked at firms in LA, London, and Toronto.

Before Sarah designed digital experiences, she designed physical ones! Prior to UXReactor, she worked as a graphic, architectural, and urban designer, and helped design print material, buildings, cities, and even an island! Fun fact: one of her all time favorite urban spaces is Bryant Park in New York City.

Sarah is quick to point out that when you’re designing something for people—whether it be a graphic layout, building, urban space, or a digital eXperience—it’s crucial to incorporate a human-centered lens.