Vertical: Computer and Network Security
Duration: 2+ Years
Modalities: Desktop, Tablet
RedSeal is a Silicon Valley-based cybersecurity company founded in 2004, that initially became an industry leader with their network modeling capabilities for on-prem environments. Fast forward to 2016: RedSeal knew they had to innovate to help organizations against cyber attacks on their cloud and hybrid network environments.
UXReactor was retained for a 6-month engagement that turned into a multi-year partnership to help RedSeal on their journey from an on-prem to a cloud-based solution. During this time, UXReactor and RedSeal were able to transition the legacy product with tailored end-to-end experiences for multiple user groups and foster an internal user-centric design culture.
If all you’re trying to do is revamp your web page, that would be an under-use of UXReactor’s skills. If you feel really strongly about UX and you have a strategic project, that would be an excellent fit for them. They’ll do a lot of research and iterate constantly.
Personas Impacted
Security Ops
Network Ops
Cloud Security Engineer
Network Admin
Incident Response Analyst
Vulnerability Manager
Key Experiences Impacted
Dated Technology and Market Pressure, Complexity Issues, and Lack of User-Focus
Increasing pressure requiring rapid innovation
The cybersecurity landscape was rapidly changing and growing, with nimbler entrants to the market threatening market share.
User adoption issues related to product experience complexity
The existing platform required several workarounds and high learning curves and support, putting customer adoption at risk.
Lack of strategic road-mapping and user-centric decision-making
Without any in-house UX design or user research teams, historically, product decisions were often driven by technical considerations and technical debt.
The map is good, it tells you untrusted/trusted and firewalls, etc. It just needs to be a usable product, instead of trying to fix it all the time.
Enhanced User Productivity and Market Entry Through Streamlined UX Solutions
Designed 7 product releases to keep RedSeal competitive
We collaborated with RedSeal to launch their web platform, enter the realm of cloud security posture management, and worked on 7 product releases in total.
Increased user efficiency and adoption with 8 workspaces
We transformed a “one-size fits all” approach to more nuanced, simplified and competitive experiences for multiple types of cybersecurity professionals and administrators.
Scaled user-centric mindsets and behaviors across functions
We regularly gathered and communicated user insights, and created and fine-tuned cross-functional collaboration systems with Product, Engineering, Sales, Marketing and Content.
This interface will allow an analyst to be far more productive really quickly, without having to spend a lot of time learning the interface. It seems a lot more intuitive……
We transformed the product from a one-size-fits-all console to a simplified platform with tailored workspaces that align with different users’ goals.
What We Did for RedSeal
Strategy
- Experience Ecosystem
- Product Experience Plan
- Experience Roadmap
Research
- User Testing
- Card Sorting
- Interviews
- Persona Definition
Experience Design
- Requirements Grooming
- Ideation Workshops
- Workflow
- Wireframes
- Visual Desigining
- Prototyping
- Design System
- Implementation support
